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City-Based Targeting: Using Geotargeting and Location-Based Advertising

In today’s digital age, businesses can no longer rely on traditional advertising methods to reach their target audience. With the rise of online advertising, businesses have access to a range of tools that allow them to target their customers with pinpoint accuracy.

One of the most effective methods for targeting local customers is through city-based targeting using geotargeting and location-based advertising. In this blog, I will explore the benefits of city-based targeting and how it can help businesses to increase their ROI.

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Cost-Effective Branding Strategy to Build a Strong Brand Online

In this blog post, we will explore proven cost-effective strategies for brand development. We will discuss the importance of social media, the power of consistency, and more. Whether you’re a startup or an established business, the cost-effective branding strategy will help you establish a strong brand presence and attract and retain customers.

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How to Encourage User-Generated Content

In India, there are many popular online portals and digital media platforms that offer sponsored content solutions to brands looking to reach their audience of news readers, business professionals, and tech enthusiasts. In this blog, we will explore the advantages of sponsored articles over other forms of advertising, Its limitations, and highlight the top online portals in India to publish sponsored articles. We’ll also look at some real-life instances of firms that have successfully incorporated user generated content (UGC) into their marketing initiatives.

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Sponsored Articles in India: Unlocking New Opportunities for Brands to Connect with Customers.

In India, there are many popular online portals and digital media platforms that offer sponsored content solutions to brands looking to reach their audience of news readers, business professionals, and tech enthusiasts. In this blog, we will explore the advantages of sponsored articles over other forms of advertising, Its limitations, and highlight the top online portals in India to publish sponsored articles.

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20+ Fixes for Common Mistakes in B2B Marketing

Tools, technologies, and audiences are fast changing in Online B2B Marketing. However, there are several classic blunders that every B2B marketer should be aware of while developing a marketing strategy.
There are a few typical pitfalls that B2B marketing teams should avoid. Not optimising for mobiles or failing to leverage technologies or not properly updating your database, all have a negative impact on its long-term growth.

In this blog, we will learn 20+ Fixes for Common Mistakes in B2B Marketing.

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Hi!!

This is Anirban Guha. Welcome to my Digital Marketing Blogs.

AGsDigitalTales is my effort towards creating awareness about best practices, trends, stats, and information about digital marketing. I have tried to pull out the best from my knowledge and research, for empowering the readers to take informed decisions when venturing into the digital space. 

Digital marketing is a powerful tool and I believe that anyone can benefit from it. Whether you are a start-up, a large corporation, or an individual, digital marketing can help you reach your goals.

If you find these blogs useful please like and share. You can directly reach out if you have any query, through email, and I will try my best to give you an authentic reply.

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Updated on 23 Mar 2023

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About the Author - Anirban Guha

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Anirban Guha is an MBA graduate from Amity University, Noida. Starting his career with The Times of India Group, he has spent over 16 years in advertising and has been the founder-director of an award-winning digital marketing agency, Tejom Digital for over 6 years. He has worked with some of the top brands in India and beyond. He is an expert in creative design and digital marketing. He is passionate about helping businesses reach their goals. Beside his professional life, Anirban is an avid reader, a movie buff, a passionate gardener, an art enthusiast, and a foodie.